Cal State San Marcos

Inside Out Project

The video we watched tonight was about the artist JR who won the 2011 TED award. Each recipient of this award is awarded $100,ooo and “One wish to rule the world.” JR takes portrait photographs of people from all around the world, and then installs huge prints of them on paper, in public places in different areas of the globe.

One project he did was taking photos of people from both Israel and Palestine who were from the same occupation, and then put their portraits up in the streets. He would then ask people if they could tell the difference between the two, which they couldn’t.  Another project he did was in the favelas in Rio de Janiero, Brazil.  He took the portrait of a grandmother of one of three kids that were murdered, and pasted it on a stairway.  He also put faces and eyes all over the rest of the favelas.  What was interesting was that media wasn’t allowed in so they couldn’t find out was going on, unless they went in after the project and actually found the subject of the portrait to get the story.

JR’s one wish was the following: “I wish for you to stand up for what you care about by participating in a global art project, and together we’ll turn the world…INSIDE OUT.”  This global art project consists of sending JR a portrait of your own, which he will turn blow up to a huge size and send back to you.  He then asks that you install it somewhere in the public so that you can tell your own story. Here are a few examples of JR’s project and a video of his TED presentation.

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www.insideoutproject.net/

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