Cal State San Marcos

Posts tagged “Adobe Illustrator

Menu of Options

This assignment had us re-create a local restaurant menu using only a grid format. It was an assignment  focused on visual hierarchy.  I chose a menu from North County: Tavern + Bowl.

Specifications were:  Use 2 fonts only (like a serif and sans serif) and up to 3 colors.   No images were allowed.  I bended the rules and added a ransom like font, but only for the name of

the restaurant and not in the menu items themselves.

 


Vector Self-Portrait

My vector self portrait done in Illustrator using the pen tool and a large number of layers and fills. Link to PDF attached at the bottom of the post.

LINK TO PDF ——-> Vector Portrait


Tinting a Scan

For this assignment I’ve made a fake business card, a Treasure Island hotel room key, a Donovan’s Steakhouse gift card, a San Diego Zoo Membership card, and LA Lakers Finals ticket.


Gradient Mesh Bottles

Bottles made in Adobe Illustrator using the Gradient Mesh tool.

 


Fruit Crate Label

My fruit crate label for Golden Gate Grapes done in Illustrator.

 

Here are some old labels I used for inspiration


Hills and Bubbles

Hills and Bubbles assignment done in Illustrator using only shades of blue and green.


Gig Poster

ARTIST STATEMENT:

The genre I chose for my gig poster is a variation of the Art Deco movement. Art deco originated in Paris in the early 20th century. It had a profound influence on the other art movements such as Pop art. Art deco deals with many simple shapes and colors.  The logo for the show Mad Men is one example that influenced me.

I tried to make my poster with the silhouette idea in mind, and added some more shapes to bring it to life.  I wanted to choose a strong picture to make my silhouette.  And who else other than the man in black himself, Johnny Cash, would make such a great subject.  His music may not fit the art deco genre much, but the famous image of him flipping off the camera gave me a strong silhouette for the poster.  Although art deco paintings include gradients in some pieces, I chose not to use gradients in the poster because I wasn’t happy with the results.  I stayed more with simple shapes and colors.

I chose a different font for Johnny Cash’s name took make it stand out. Art deco always reminds me of the the 50’s and 60’s, so that was another reason that I chose a musical artist from that genre.  The gig occurring in this poster is a tribute concert.  So even though the style may be older, it is a concert that will be performed by many different artists from different generations. Johnny Cash was also seen as a man’s man, I chose a manly drink to sponsor the concert, Jack Daniels, and I chose Coca-Cola to bring an even more recognizable face to the poster.

An artist emblematic to the art deco genre that I found was A.M. Cassandre. Here is an example of an art deco poster that he has done.